Description of the course
- You will learn indirect and direct sales techniques.
- You will gain knowledge of customer typology.
- You will master the techniques of sales psychology.
- You will learn how to use sales support programs and applications.
- You will gain knowledge of building and supporting sales structures.
- We will teach you how to conduct negotiations.
- You will deepen your knowledge of product and service design methods.
- You will understand the role of marketing instruments in sales activation activities. You will learn the essence, structure and development hierarchy of sales enterprises.
- You will learn to distinguish between types of customers and easily adapt the form and content of communication to their needs.
- You will learn and put into practice verbal and non-verbal communication techniques.
Employment opportunities
- sales specialist
- sales team leader
- customer advisor
- company representative
- export specialist
- product manager
- key account manager
- own business (use of knowledge and skills)
What else?
- According to Harvard Business Review, more than 90% of salespeople believe that speed of response to customer inquiries is critical to sales success.
- According to Forbes, more than 60% of customers believe that personalized attention to their needs is key to successful sales.
- According to Salesforce, more than 70% of customers believe that providing personalized content is key to building customer relationships.
- According to HubSpot, more than 70% of customers believe that a positive customer service experience influences their purchase decision.
- According to Salesforce, more than 80% of customers believe that the customer experience is as important as the product itself.
Amerykański dyplom w jeden rok
Biorąc udział w programie 3+1 Uniwersytetu WSB Merito & Franklin University, po zdobyciu dyplomu licencjata naszej uczelni, będziesz mieć szansę studiowania na Franklin University i zdobycia amerykańskiego dyplomu Bachelor. Studenci części kierunków zyskują możliwość skorzystania z programu Optional Practical Training (OPT), który umożliwia międzynarodowym studentom pracę w USA przez okres do 36 miesięcy po ukończeniu studiów. To wyjątkowa okazja, aby zdobyć praktyczne doświadczenie w swojej dziedzinie i poszerzyć perspektywy kariery na arenie międzynarodowej.
Dowiedz się więcej na: https://www.merito.pl/english/torun/our-offer/bachelors-degree/american-bachelors-degree-in-one-year
Program studiów
Program studiów obejmuje przedmioty kierunkowe, realizowane przez wszystkich studentów oraz przedmioty specjalnościowe indywidualnie dobrane do poszczególnych specjalności, które możesz wybrać.