Czego nauczysz się, wybierając tę specjalność?
- You will learn indirect and direct sales techniques.
- You will gain knowledge of customer typology.
- You will master the techniques of sales psychology.
- You will learn how to use sales support programs and applications.
- You will gain knowledge of building and supporting sales structures.
- We will teach you how to conduct negotiations.
- You will deepen your knowledge of product and service design methods.
- You will understand the role of marketing instruments in sales activation activities. You will learn the essence, structure and development hierarchy of sales enterprises.
- You will learn to distinguish between types of customers and easily adapt the form and content of communication to their needs.
- You will learn and put into practice verbal and non-verbal communication techniques.
Praca dla Ciebie
- sales specialist
- sales team leader
- customer advisor
- company representative
- export specialist
- product manager
- key account manager
- own business (use of knowledge and skills)
Program studiów
Przedmioty specjalnościowe:
- B2B and B2C sales
- E-commerce and e-commerce
- Selling in the service industry
- Creating sales proposals
- Customer relationship management
- Leadership and sales manager
- Sales promotion